There was a nice article about snowclones published back in February on IEEE Spectrum, in which the SCDB even gets a mention.1 It’s also got a nice quick rundown of the history of the term.
(illustration by Dan Page, from the article linked above)
1And you may notice that all the examples and their explanations come from here, too. And I had to badger them to add the link!
The Snowclones Database 